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CreateAthon Blog
Hop on CreateAthon.
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Written by Julie Turner
It’s The Most Wonderful Time of the Year is the song we’re all singing about this time every year. Yes, the warm, sunny summer days are nigh. But what really puts the wind in our sails is when our CreateAthon partners start setting the wheels in motion for CreateAthon 2014. The first step? Signing the CreateAthon... Read More
Flipside Shares the Love
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Written by Alexandra Frazier
Once upon a time in a faraway land (okay, so Canada isn’t that far away, but bear with us), the do-gooders at Flipside met the do-gooders at Riggs Partners, and they fell in love, and they produced amazing CreateAthon work for dozens of deserving clients. They also wrote really, really awesome “thank you” notes like... Read More
(Very)Nicely Done!
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Written by Alexandra Frazier
The folks at verynice, a design and innovation consultancy based in Los Angeles, know a thing or two about pro-bono. Since opening their doors, they’ve donated over $775,000 in creative services to clients all over the world. CreateAthon was a unique opportunity, then, for the firm to give back to two deserving nonprofits located in... Read More
Chronicle Delight
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Written by Alexandra Frazier
Here at CreateAthon, we love to be the center of attention. And so, we’re thrilled to announce that The Chronicle of Philanthropy has featured our up-all-night brand of imaginative altruism in their latest publication. In “Charities Benefit from Ad Agencies’ 24-Hour Creativity Marathons,” The Chronicle highlights CreateAthon’s transition from a local, single business effort to... Read More
The Many Meanings of CreateAthon
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Written by Julie Turner
The benefits of CreateAthon are quite clear for nonprofits. For creative professionals, however, the advantages of working for 24 hours straight can be shrouded by fear, anxiety and one very, very unforgiving deadline. It’s a challenge a handful of 2013 volunteers saw as an opportunity to stretch within the confines of everyday. Here’s how. What... Read More
Waggener Edstrom gives us a CreateAthon play-by-play
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Written by Jenni Brennison
There seem to be a few universal truths about every CreateAthon experience. Participants agree, staying up for 24-hours is a little bit crazy. OK, it’s a lot of crazy. At 8 a.m. a client’s enthusiasm for your work can make you burst into tears even before you begin your presentation. But what happens at 4... Read More
An Experiment in Giving Back
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Written by Teresa Coles
Sixteen years ago CreateAthon was a grand experiment. Our biggest concern wasn’t if we could get all the work done; it was more whether our rag-tag crew of volunteers could even stay awake for 24 hours! Little did we know, we were onto something big. That 1998 CreateAthon was the inaugural effort of what’s now... Read More
CreateAthon: A CEO Reflects On Her Favorite Time of Year
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Written by Jenni Brennison
CreateAthon does more for me than it ever does for the nonprofits we help. It teaches me lessons. It humbles me. It makes me a better person. – Trish Cheatham, CEO, Think Tank In the late morning hours of Oct. 25, Think Tank CEO, Trish Cheatham, sat down to blog about the successful completion of... Read More
Making its mark: A look at Pro Bono Week's Brand Identity
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Written by Jenni Brennison
As lovers of all things pro bono, the design team at Riggs Partners was thrilled when Taproot Foundation asked them to develop Pro Bono Week’s brand identity. Art Director, Ryon Edwards, and Design Apprentice, Nate Puza, collaborated on a design that captures the essence of the movement: Proud. Spirited. Visionary. The energetic yellow-orange reflects the... Read More
#CreateAthon and #PBW13: Let's go viral.
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Written by Jenni Brennison
Pro Bono Week is here, and we’re just days away from launching 14 simultaneous CreateAthons across the U.S. and Canada. Whether you’re a participant or just curious about the magic and mayhem behind our 24-hour blitz of skills-based volunteering, be sure to find us on your favorite social media network this week. Visit our Facebook... Read More