Yearly Archives: 2012

CreateAthon Blog

My Thank You Note to Altria
  • Written by Peyton Rowe

My mother always taught me to write thank you notes when you get a gift. This is my note to you, Altria. Dear Altria, Thank you so much for being a pioneering CreateAthon corporate partner, right here in my hometown. What a thrill for me! Each day, I think, “Pinch me. I must be dreaming.”... Read More

Meet the 2012 CreateAthon Clients
  • Written by CreateAthon

Let the countdown to CreateAthon begin!  Learn about the nine non-profits participating in this year’s 24 hour creative blitz.  This year’s clients include, Angel’s Hope Inc., The Arc of South Carolina, CARE of Southeastern Michigan, Disability Action Center, Inc., Good Samaritan Clinic and The Therapy Place. CreateAthon 2012 Preview Presentation from CreateAthon &nbs... Read More

CreateAthon Brand Makeover Pairings!
  • Written by Teresa Coles

We’re ever so pleased to announce the official agency/nonprofit pairings from our very first CreateAthon Brand Makeover Contest! CARE of Southeastern Michigan – Riggs Partners Children’s Museum in Easton – Smith & Jones One Less Meal – Trio Solutions PADS Lake County, Inc. – John Dawe Consulting Reinvent Me Foundation – Flipside Creative VolunTEENnation –... Read More

CreateAthon Brand Makeover Contest Announces the Top 10!
  • Written by Teresa Coles

After much deliberation, we are pleased to announce the 10 finalists for the CreateAthon Brand Makeover contest.  The 10 nonprofit organizations are: Boots in Business (Carlsbad Chamber of Commerce) Carlsbad, California Canines for Disabled Kids Princeton, Massachusetts Care of Southeastern Michigan Fraser, Michigan The Children’s Museum in Easton North Easton, Massachusetts One Less Meal Marion,... Read More

CreateAthon Extends Brand Makeover Contest!
  • Written by Teresa Coles

Nonprofits, sharpen your #2 pencils! We’re extending the deadline for applications on the great CreateAthon Brand Makeover contest until July 15. We’ve also simplified the application to make it super easy to apply on Facebook. We want to make sure as many nonprofits throughout the US and Canada get their shot a chance at one... Read More

CreateAthon Brand Makeover Contest Brings More Pro Bono to More Nonprofits
  • Written by Teresa Coles

“I’m sorry, but you don’t have a CreateAthon agency in your market,” is the news I’ve had to deliver too many times to nonprofits who’ve called me to ask how their organizations can benefit from CreateAthon’s 24-hour marketing marathons. It pains me more than I can say to tell these folks we can’t help them... Read More

Deadlines, Creativity and CreateAthon
  • Written by Teresa Coles

Jay: “You won’t believe what I heard on Marketplace driving home today.” Me: “What?” Jay: “A Harvard Business School professor did a study on the impact of really tight deadlines on the creative process. Now what does that make you think of?” He pulled up the transcript right then and there as we sat on... Read More

You’ve caught the CreateAthon bug. Now what? (Part Three)
  • Written by Julie Turner

This is the finale of a three-part series designed to help communities, companies and creative crews start their very own local CreateAthon. In January, I shared just how easy it is to get the CreateAthon goodness flowing in your community. A great thing about CreateAthon is the model is flexible. A 24-hour pro bono marathon... Read More

Top Nonprofit Links of the Week
  • Written by Jody Piland

Building Traditions into Your Communications Calendar Traditions are a wonderful way to entice excitement. You can help make your audience as excited about your nonprofit as you are by creating some traditions when it comes to communications. Start planning a certain time and date that you will always host a Twitter chat. Do you have... Read More

Top Nonprofit Links of the Week
  • Written by Jody Piland

A guide to telling your story in pictures One incredible way to tell your nonprofit’s story is through the use of pictures. This is an easy way to reach out to your supporters. Georgetown University’s Center for Social Impact Communication recently launched a guide called, Communicating Via Imagery, to help teach you this process. The... Read More