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Furman CreateAthon Sparks Student Creativity
  • Written by Julie Turner

Furman University Art Department Chair Ross McClain digs his ultra-smart students. Yet he thinks they would benefit greatly from failing at something every now and again. You know as a learning exercise. That was one reason the esteemed South Carolina university signed on for CreateAthon in 2013. Writer Ron Wagner shares more about their inaugural... Read More

Flipside Shares the Love
  • Written by Alexandra Frazier

Once upon a time in a faraway land (okay, so Canada isn’t that far away, but bear with us), the do-gooders at Flipside met the do-gooders at Riggs Partners, and they fell in love, and they produced amazing CreateAthon work for dozens of deserving clients. They also wrote really, really awesome “thank you” notes like... Read More

CreateAthon in Dogs
  • Written by Julie Turner

There’s no better day than April Fools Day to take a stroll through CreateAthon from a unique and flavorful perspective. There are a few shy volunteers across the CreateAthon universe you may have missed in all the all-nighter ruckus. Little Bit L.B. (“she’s a little bit of everything”) works at the CreateAthon mothership: Riggs Partners.... Read More

(Very)Nicely Done!
  • Written by Alexandra Frazier

The folks at verynice, a design and innovation consultancy based in Los Angeles, know a thing or two about pro-bono. Since opening their doors, they’ve donated over $775,000 in creative services to clients all over the world. CreateAthon was a unique opportunity, then, for the firm to give back to two deserving nonprofits located in... Read More

CreateAthon on Campus: A Photo Story from Furman University
  • Written by Alexandra Frazier

On February 27-28, Furman University hosted its first CreateAthon on Campus, an event that gave Furman students the opportunity to both apply their talents to meaningful work and gain first-hand experience in creative marketing. During the 24-hour marathon of designing, developing and producing marketing materials for local non-profits, FU students lived by the motto, “learn... Read More

Waggener Edstrom rocks CreateAthon-style!
  • Written by Julie Turner

Last year we introduced you to new CreateAthon partner agency, Waggener Edstrom. Remember them? Well, they did it and Big Time. Their crew pushed through mammoth task lists for four different nonprofits in 24 hours. Creative Services Director Lee Feidelson was kind enough to share a bit about their first experience in what he aptly... Read More

Q&A: The World of CSR, part two
  • Written by Alexandra Frazier

On Tuesday, CSR queen and CreateAthon Executive Director Peyton Rowe answered our questions concerning what corporate social responsibility entails and how it can vary from company to company. In part two of our interview, we chat with Peyton about CSR’s implementation in the workplace and its positive impact on corporate morale. Q: What are a... Read More

Q&A: The World of CSR, part one
  • Written by Alexandra Frazier

Peyton Rowe is both CreateAthon’s executive director and its chief evangelist. In our two-part question and answer series, she will address what’s trending in the world of social good, and why it’s so important for companies to hop on the Corporate Social Responsibility bandwagon. Q: What is corporate social responsibility (CSR), and why does it... Read More

A New Generation of Service: Millennials and Volunteering
  • Written by Alexandra Frazier

“I was your age once…” So begin the musings of Baby Boomers to their lazy, instant-gratification-obsessed children. Or, at least, we assume that’s how conversations begin with entitled Gen Y-ers—it’s certainly what we’ve been led to believe by the countless articles that discuss Millennials’ inability to grow up and move out of their parents’ basements.... Read More

An Experiment in Giving Back
  • Written by Teresa Coles

Sixteen years ago CreateAthon was a grand experiment. Our biggest concern wasn’t if we could get all the work done; it was more whether our rag-tag crew of volunteers could even stay awake for 24 hours! Little did we know, we were onto something big. That 1998 CreateAthon was the inaugural effort of what’s now... Read More