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CreateAthon Blog

Magnifying Philanthropic Giving
  • Written by Julie Turner

When CreateAthon was born 15 years ago, the idea was simple: To do more work for more nonprofits in next-to-no amount of time. That’s also what happened in a big way on Tuesday, May 6 in our hometown and maybe yours as well. Give Local America, a movement designed reignite philanthropy at the community level,... Read More

Hop on CreateAthon.
  • Written by Julie Turner

It’s The Most Wonderful Time of the Year is the song we’re all singing about this time every year. Yes, the warm, sunny summer days are nigh. But what really puts the wind in our sails is when our CreateAthon partners start setting the wheels in motion for CreateAthon 2014. The first step? Signing the CreateAthon... Read More

Furman CreateAthon Sparks Student Creativity
  • Written by Julie Turner

Furman University Art Department Chair Ross McClain digs his ultra-smart students. Yet he thinks they would benefit greatly from failing at something every now and again. You know as a learning exercise. That was one reason the esteemed South Carolina university signed on for CreateAthon in 2013. Writer Ron Wagner shares more about their inaugural... Read More

CreateAthon in Dogs
  • Written by Julie Turner

There’s no better day than April Fools Day to take a stroll through CreateAthon from a unique and flavorful perspective. There are a few shy volunteers across the CreateAthon universe you may have missed in all the all-nighter ruckus. Little Bit L.B. (“she’s a little bit of everything”) works at the CreateAthon mothership: Riggs Partners.... Read More

Live CreateAthon Action in Richmond, VA
  • Written by Julie Turner

Did you catch this week’s post on Furman University’s inaugural CreateAthon on Campus? Psst. It’s here. Well, if you dug the good work done by all those Paladins earlier this month, then you also may dig what’s happening right now at Richmond’s Virginia Commonwealth University. They are CreateAthon-ing their Ram hearts out. Lucky for you, you can... Read More

Waggener Edstrom rocks CreateAthon-style!
  • Written by Julie Turner

Last year we introduced you to new CreateAthon partner agency, Waggener Edstrom. Remember them? Well, they did it and Big Time. Their crew pushed through mammoth task lists for four different nonprofits in 24 hours. Creative Services Director Lee Feidelson was kind enough to share a bit about their first experience in what he aptly... Read More

Amplifying the Volunteer Experience
  • Written by Julie Turner

Volunteers are the lifeblood of many nonprofits. But a number of nonprofits aren’t effectively capitalizing on one of their greatest assets. Here’s why. Many nonprofits fill volunteer positions based on immediate needs such as the volunteer’s availability or a time-sensitive task that needs to be fulfilled. The job may be unloading donated supplies, working at... Read More

The Many Meanings of CreateAthon
  • Written by Julie Turner

The benefits of CreateAthon are quite clear for nonprofits. For creative professionals, however, the advantages of working for 24 hours straight can be shrouded by fear, anxiety and one very, very unforgiving deadline. It’s a challenge a handful of 2013 volunteers saw as an opportunity to stretch within the confines of everyday. Here’s how. What... Read More

CreateAthon 2013: One Night in 50 Tweets
  • Written by Julie Turner

Been wondering what went down in the wee small hours of CreateAthon while you snoozed the night away? With 14 pro bono marketing marathons happening simultaneously across the United States, things got quite interesting. Here’s how 24 hours of creating, planning, designing, writing, coding, and stress eating looked from the Twittersphere. [<a href=”//storify.com/KeelySaye/top-50-createathon-posts” target=”_blank”>View the... Read More

Is social good your next business strategy?
  • Written by Julie Turner

Ben Rattray once dreamed of being Wall Street’s next Gordon Gekko. The enduring ambition sustained him through college and the dot-com boom, but everything changed the day he learned his brother was gay. As the realization of all his brother and family would face settled in, he realized he needed to take action to bring... Read More