How saying no can be a great gift, too.

Saying no to a deserving nonprofit is the hardest thing about CreateAthon. Luckily for CreateAthon on Campus at Virginia Commonwealth University, they came up with a way to help more nonprofits. By reaching out to their local AIGA chapter, they set design professionals up with nonprofits to receive creative help.

Five Leadership Lessons from Martin Luther King Jr.

The role of a leader is so much more than being in charge. A leader must be a transformer and not a taskmaster. It is important to recognize Martin Luther King Jr. for not only his accomplishments with the civil rights movement, but for his great leadership skills. These five leadership lessons are just as relevant now as they were 50 years ago.

TEDx Columbia: A beautiful day

On January 16, 2011 Teresa Coles had the privilege of speaking about CreateAthon at the very first TEDx Columbia event. Teresa, along with 14 other people, spent the day discussing “Ideas Worth Spreading.” TEDx is an independently organized TED event that is held in cities all over the world.

Marketing metrics: Are yours vain or accountable?

Marketing is key for nonprofits, but studies show that they are not measuring how successful it is correctly. Take a look at this guide to learn the correct way to measure your marketing and avoid wasting money.